Micromax Yu Yureka, first flash sale on Tuesday, 10000 units to be sold to 3 lac users

Micromax is the second largest smartphone maker of India, and its subsidiary Yu Televentures will be going with 10000 units of its first smartphone Yukera on Tuesday in its first flash sale in India. The company has launched the Yureka smartphone in December last year and has priced the device at Rs. 8,999.


The registrations for the Yureka was closed a day before the specified date on December 24 due to overwhelming response, even though 3 lac users had already made their registration for the Yureka smartphone. The flash sale will be exclusively on Amazon on Tuesday at 2 pm onwards till the stock lasts.

“We saw unprecedented response with over three lakh registrations. Registrations were to be open till 25th December. However, owing to the mega response they had to be closed a day earlier,” Micromax co-founder Rahul Sharma said.

Sharma also added that the company saw elicited interest from overseas markets for its Yu Yureka smartphone, despite that the registrations were within India. He also pointed that the company is working to ramp up the units. “We are working on ramping our capacities. Given the kind of enthusiasm that we have seen, we will increase the number of units put out for sale gradually,” Sharma said.


Amazon has sent an e-mail to all registered users for the first flash sale. The official e-mail from the amazon looks like  :

Hello  ,
Thanks for your interest in the Yureka Smartphone Sale* to be held on January 13, 2015 at 2:00 PM. The smartphone will be available for purchase on a first-come-first-serve basis and will be available only till the stocks last. Kindly note that there is a quantity limit of one smartphone per person, to ensure that as many people as possible are able to purchase the Yureka Smartphone.

To purchase the Yureka Smartphone, you will need to follow the steps given below:

Step 1: Log into your Amazon.in account a few minutes prior to the sale at 2:00 PM on Tuesday, January 13, 2015. Please save the payment instruments securely in your account for a quick checkout.

Step 2: Add Yureka Smartphone to your cart when the Sale starts and checkout the product within 15 minutes. No further steps are required if order is successfully completed.

Step 3: If all the Yureka Smartphones are already added to cart by other customers, you might be asked to join a Waitlist. We recommend you to join the Waitlist. If the original buyer fails to complete the order within 15 minutes, the smartphone will become available for purchase to the customer in Waitlist.

Step 4: If you are in Waitlist, an alert will appear on your screen notifying when the smartphone becomes available with the ‘Add to Cart’ button activated.

Step 5: You will have 3 minutes to add the smartphone to your cart and 15 minutes to checkout in order to complete your purchase.

Step 6: If the Waitlist is full as well, we recommend you to refresh the page every few minutes till end end of the Sale to see if the Waitlist becomes available.

Please Note – If you are logged in from mobile, the Waitlist option will not be visible.

We hope you find this useful. Happy Shopping.

Micromax Yu Yureka Specifications

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Hello my name is Ronak and I have completed my graduation in Computer Science and Engg. I love working on Internet and so I had created and maintained this website. I love writing about new gadgets, latest smartphones and technological updates and I include them as an article for my website as well.

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